Rita Ora, Annie Lennox, Baroness Lawrence and Emma Thompson among influential women in new M&S campaign

An eclectic group of influential British women, including Baroness Lawrence, mother of murdered teen Stephen, are the stars of the new M&S campaign. Shot by iconic fashion photographer Annie Leibovitz, the SS14 campaign also features singer Rita Ora, actress Emma Thompson, supermodel Alek Wek, designer Lulu Kennedy, chef Rachel Khoo, and engineer Roma Agrawal. Launching nationwide on March 31, the latest batch of 'Leading Ladies' includes British women from diverse backgrounds and professions, united by personal style and inspirational achievements.

These dynamic Leading Ladies represent the unique and diverse women of a modern Britain. They are united in their extraordinary achievements but confident in their differences. 'Marks & Spencer is a democratic brand which is relevant to women of all ages and strands of life; it is therefore natural for M&S to celebrate women in this way.

 (From left) Annie Lennox, Doreen Lawrence, Emma Thompson strike a pose for the new M&S advert

The latest batch of 'Leading Ladies', here pictured behind the scenes, includes British women from diverse backgrounds and professions, united by their strong sense of personal style and inspirational achievements.

Doreen Lawrence, the British Jamaican campaigner whose son Stephen was murdered in a racist attack in South East London in 1993, laughs on set with actress Emma Thompson.

M&S say they're extremely proud to have convened such an 'extraordinary group of exceptional women.

Behind the scenes footage shows Britain's leading ladies discussing their style around a table.

Rita Ora and her fellow campaign stars are the ladies who lunch in the new campaign film.